Homestaging ...

Homestaging means furnishing and decorating private residences in order to prepare it for sale. With the help of staging a house sells more quickly, and for the highest price. It is the best way to attract the highest number of potential buyers. Staging focuses on improving the decoration to make it appeal to the largest number of buyers by transforming it into a welcoming, attractive product for sale.

Many techniques are used to stage a property. De-cluttering, depersonalizing, updating old or unattractive fixtures, painting, furniture rearrangement, rental furniture and accessorizing are just some of the changes used to make a home more appealing to potential buyers. Since a typical home buyer decides if they are attracted to a home or not within the first eight seconds of seeing it.

It has been shown that homes containing furniture and accessories sell more quickly than empty homes, because the potential buyers realize what can actually be done with the place. They may realize that the room is actually a lot larger than it would look without firnuture and styling.

Rental of furniture and decorative accessories is a common solution when selling brand new properties that have never been occupied, or those where homeowners have already left the property empty.

Since the 1970s, real estate agent professionals have used staging as a marketing tool in the United States. Not until the 1990s did this real estate trend become a separate endeavor adopted by professional designers and decorators and real estate agents.

U.S. research (based on surveys of real-estate agents) states that home staging can reduce a listing's time on the market by one third to half, and could fetch as much as 10-15% more than an empty home or a home not properly staged.